Profit Margin

Yesterday, at a popular department store, they had a "Friends and Family" day. They usually have this event a few times a year. They place almost the entire inventory on sale. For most items, it is called a 50-30-20 sale. First you take 50% off the item, then take another 30% off and finally another 20%. If you open their store brand charge account, you get an additional bonus of an extra 10%. People think that this is the most fantastic sale, and it is. What they do not realize, is that even though the store is selling these items at great sale prices, they are still making a profit. No one sells at a loss. This goes to show us, how much of a profit margin and mark up these store have. That is why, I only purchase from this particular store on these special sale days. Every retailer deserves to make a profit but people still have the choice to decide how much they will contribute to it.